%
Yearly Revpar Growth
%
In direct business
“I am pleased to say we have a team of highly skilled professionals working within our hotel, but there is reassurance when partnering with a professional revenue management company to help ensure that we are aware of new initiatives and are adopting best practice strategies on an ongoing basis.”
Paul Broderick
General Manager, Pembroke Hotel, Kilkenny
An Overview
Pembroke Hotel Kilkenny is a luxury 4-star hotel located in the heart of Kilkenny city
It’s the ideal location for guests to explore the city.
The brief
Since partnering with the Pembroke Hotel in January 2015 our brief has always been to help drive more direct business through the property’s own website, help fill the gaps on the midweek nights and drive RevPAR.
The Process
On an ongoing
On a weekly
In consultancy with the
This property also uses the services of our in-house digital marketing team Sprint Digital, with both divisions located together in our Dublin Office, it means that we can have regular conference calls with the hotel and implement strategies immediately to
The results
RevPAR: Annual increases in excess of 7.5% each year
Brand Website: 75% increase in direct business