How Revenue and Digital Marketing Teams Working Together can Benefit Your Property
A topic we harp on about on a regular basis is the idea of Revenue Departments and Digital Marketing teams working closely together to achieve common goals – maximising revenue and increasing brand awareness – and this has never been truer as our industry begins to...
8 Tips To Help You Optimise Sales For The Summer Ahead
Examine Search Market Data Traveller Intent is the new buzz word in revenue management terms! (you can read more on this on our previous blog here). In summary what it means is identifying the green shoots early – even before a booking is made – and concentrating...
Traveller Intent and Upper Funnel… Easily Explained!
Traditionally Hotel Revenue Managers used Business on the Books and Year on Year trends to predict how business was likely to perform in the future. For the past 12 months, these measurements have become less valid, as COVID-19 has halted travel almost completely. We...
How Cloud-Based Systems Can Help You Work Remotely
We are all playing our part and trying to work from home where possible now. For hotels that remain open one of the dilemmas is trying to reduce the number of team members sharing offices. With each surge in COVID-19 numbers we are also witnessing shortages in...
Ocean Sands Hotel – Case Study
Ocean Sands Hotel is a family-friendly 3-star hotel situated on the Wild Atlantic Way in the picturesque seaside town of Enniscrone in Sligo. The hotel offers bright, comfortable, and spacious bedrooms and has a number of self-catering apartments available for larger...
Understanding Your Interfacing Options for Your Front Office Systems
A software interface means that two software platforms you have in place at your hotel can work together to pass specific information between one another. Interfacing examples you may already have in your property may include some of the below examples: Between your...